# How Are You Building Your Tech Coach Brand?

- Link: https://teachercast.net/captivate-podcast/attc-ep80-tech-coach-brands/
- Published: 2020-02-03T05:00:00-05:00
- Author: Jeff Bradbury

In this episode of “[Ask the Tech Coach](https://www.teachercast.net/episodes/ask-the-tech-coach/),”
Jeff and Susan discuss several ways that Tech Coaches can build their Tech Coach
Brands.

## In this episode, we discuss:

### Reflections from Last Week:

 * [How to create a Post PD Workshop Survey](https://www.teachercast.net/captivate-podcast/attc-ep79-post-workshop-feedback-survey/)

## Tech Coach Mastermind

 * Join the [Tech Coach Mastermind](http://www.teachercast.net/Mastermind) and learn
   how to help your school district today!
    - 2 Mastermind group meetings each month
    - Lifetime access to our Tech Coach Online Community
    - Free Lesson Plans
    - Free Templates
    - Much Much More
 * Website
    - [www.TeacherCast.net/Mastermind](http://www.teachercast.net/Mastermind) 

## Do You Have a Question For Us?

 * [www.TeacherCast.net/VoiceMail](http://www.teachercast.net/VoiceMail)
 * Twitter: [@AskTheTechCoach](http://twitter.com/askthetechcoach)
 * Email: [feedback@teachercast.net](https://teachercast.net/captivate-podcast/attc-ep80-tech-coach-brands/feedback@teachercast.net)

## How are you building your tech coach brand?

 * How do I, as a coach, want to be known?
 * What do I want to be known for or known as?
    - Am I the Google lady? Am I the Microsoft Guru? Am I the BreakoutEDU lady, 
      etc., etc.? 
 * What do your teachers or administrators say about you when you enter the room
   or get introduced at a staff meeting?
 * Have a niche, know your staff (avatars as Jeff refers to) and what they need 
   and what you can offer them.
 * Make it about your “client” – the teachers you work with – find something that
   will make what they already are doing easier or more efficient.
 *  Don’t be afraid to make connections with vendors for products that you use and
   promote as a tech coach to your teachers.
 * Don’t be afraid to put yourself out there, it’s not bragging – It is letting 
   people know how you can help and where they can go to find help.

## Ways to build the brand?

 * 
   ## Tech Coach Website – What is on it?
   
    - Be intentional about having your teacher visit your site. Make it hub that
      you direct them to with personal follow later
    - [Susan’s Example](https://sites.google.com/caschools.us/casstechnologyintegration/home?authuser=0)
 * Blog
 * Video Tutorials/YouTube Channel
    - Personal video vs. self-made general tutorial
    - [Susan’s YouTube Channel Example](https://www.youtube.com/channel/UCapsLfjrcLov8bJeZgB3uxg?view_as=subscriber)
 * Social Media
    - Use of private group to encourage all teachers in your building/district to
      share good things going on
 * Newsletter, “Potty PD” or variation

 

---

Join the TeacherCast Instructional Coaches Network!

 ◦ Are you a Tech Coach or looking to become one this year?
 ◦ Are you searching for support in your position?

**The TeacherCast Instructional Coaches Network, is a dynamic Professional Learning
Network designed specifically for Tech Coaches and designed to provide weekly support
for all Instructional Coaches.**

 ◦ 3 Distinct Professional Learning Networks designed to help you grow for network
   other Coaches and Digital Learning Leaders
 ◦ Free Downloadable Templates and Coaching Resources that can be used in your district…
   tomorrow!
 ◦ Direct access to Jeff Bradbury and all of​f his “offline” content that he creates
   during the school year.
 ◦ Exclusive TeacherCast and “Ask the Tech Coach” podcast episodes directly relating
   to the questions that YOU ASK in our PLN groups.
 ◦ Weekly email check-ins to stay connected and discuss your Instructional Coaching
   program!
 ◦ Monthly invitations to TeacherCast Instructional Coaching Meetings and Webinars
 ◦ … and more!

 

---

## Follow our Podcast

 * The TeacherCast Educational Broadcasting Network | [@TeacherCast](http://www.twitter.com/teachercast)
 * Ask the Tech Coach Podcast | [@AsktheTechCoach](http://www.twitter.com/askthetechcoach)

## Follow our Hosts

 * Jeff Bradbury | [@JeffBradbury](http://www.twitter.com/jeffbradbury)
 * Susan Vincentz | [@SV314dws](https://twitter.com/sv314dws) 
    - Blog: [http://techimaginations.net](http://techimaginations.net) 

## Join our PLN

Are you enjoying the TeacherCast Network, please share your thoughts with the world
by [commenting on iTunes](https://itunes.apple.com/us/podcast/ask-the-tech-coach-the-teachercast-educational-network/id1067586243?mt=2)
today? I enjoy reading and sharing your comments on the podcast each week.

## Let’s Work Together

 * Host: **Jeff Bradbury **[**@TeacherCast**](http://www.twitter.com/teachercast)**
   | **[**@JeffBradbury**](http://twitter.com/jeffbradbury)
 * Email: [**info@teachercast.net**](https://teachercast.net/captivate-podcast/attc-ep80-tech-coach-brands/info@teachercast.net)
 * Voice Mail: [**http://www.TeacherCast.net/voicemail**](http://www.teachercast.net/voicemail)
 * YouTube: [**http://www.TeacherCast.net/YouTube**](http://www.teachercast.net/YouTube)
 * iTunes: [**http://www.TeacherCast.net/iTunes**](http://www.teachercast.net/iTunes)

## Check Out More TeacherCast Programming

 * TeacherCast Podcast ([http://www.teachercast.net/tcp](http://www.teachercast.net/tcp))
 * Educational Podcasting Today ([http://www.educationalpodcasting.today](http://www.educationalpodcasting.today/))
 * The TechEducator Podcast ([http://www.techeducatorpodcast.com](http://www.techeducatorpodcast.com/))
 * Ask The Tech Coach ([http://www.AskTheTechCoach.com](http://www.askthetechcoach.com/))

## Need a Presenter?

 * **Jeff Bradbury** [**(@TeacherCast)**](http://www.teachercast.net/twitter) is
   available as a [**Keynote Speaker, Presenter**](http://jeffreybradbury.com/),
   or to **Broadcast** your conference LIVE!